Koa-Sha Inc. Japan coordinated with Shiseido in integrated media mix campaign

Taking advantage of owning a wide OOH communications network, Koa-Sha Inc. Japan always build special campaigns which are very comprehensive and can achieve the best optimal communication.

Among recent campaigns, we cannot miss the success of the product launching campaign “Mascara Mini size” of Shiseido in Tokyo.  Koa-Sha Inc. Japan created an integrated campaign via vividly on different OOH media from the city bus to the eye-catching billboards in subway stations to create a pervasive awareness for this new product.